Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
I had such a wonderful time yesterday with @niczthename on the #TwitterSmarter "after chat" livestream on Facebook. https://t.co/apH4fq7kF7 pic.twitter.com/Q09XNVt34G
— Madalyn Sklar ? (@MadalynSklar) June 16, 2017
Please welcome our guest @niczthename. Topic: How To Make a Great Impression in a Niche Market. #TwitterSmarter pic.twitter.com/j5caVsfLnA
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: How Do I Tweet at the Right Time? #TwitterSmarter pic.twitter.com/v5kcYO3dhQ
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
1|4 In order to tweet at the right time you need to find WHEN the right time is AKA when your community is online. #TwitterSmarter pic.twitter.com/kVYDQ4OdW2
— Hootsuite (@hootsuite) June 15, 2017
2|4 Generally 12 p.m., 5 p.m., and 6 p.m are considered the best times to post. Start by sharing then. #TwitterSmarter pic.twitter.com/1F8BXtc0xo
— Hootsuite (@hootsuite) June 15, 2017
3|4 By tweeting regularly, a pattern of engagement will become evident as you test different times. #TwitterSmarter pic.twitter.com/4xRiKPzdcq
— Hootsuite (@hootsuite) June 15, 2017
4|4 Use analytics to fine-tune your approach. Once you've found your highest engaged times, schedule to share content then! #TwitterSmarter pic.twitter.com/gbLCBJKOn2
— Hootsuite (@hootsuite) June 15, 2017
Q1: How can Twitter be useful when you are targeting a niche market? #TwitterSmarter pic.twitter.com/fnqAT2sSSS
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A1a: Twitter allows you to identify & learn about ideal clients B4 contacting them ?
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A1b: You can ask specific & relevant questions to elicit engagement (AKA permission to converse) ?️
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A1c: Plus creating multiple private Twitter lists to segment & nurture the peeps you want to connect w/ is rad! ??
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A1: I can remove all the noise and focus on my niche. I use Twitter lists to keep a watchful eye on specific people/biz. #TwitterSmarter https://t.co/ro9StijgaD
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A1: it's easy to search keywords, hashtags & companies that relate to your market & find your audience. #TwitterSmarter https://t.co/8vTgs9trmf
— Katelyn Brower ? (@BrowerKDnB) June 15, 2017
A1. It can allow you to listen in on your niche market. What are their interests, concerns etc? #twittersmarter
— YourWebContentWriter (@WebContent4U) June 15, 2017
a1 using curated lists on certain topics along with relevant hashtags help keep you informed in target markets #twittersmarter
— maggie may ? (@chitownmags) June 15, 2017
A1: Twitter is an excellent opportunity to get to know your niche audience really well and engage with them w/o selling. #twittersmarter https://t.co/8RplyJMs6K
— Erika Heald (@SFerika) June 15, 2017
A1: Twitter's advanced search and even chats provide an amazing way to find and connect with your audience. #TwitterSmarter
— Express Writers (@ExpWriters) June 15, 2017
A1) Great for networking with people involved in your industry. Easy to interact (unlike having to add/connect). #twittersmarter
— Kyle Murray (@TheKyleMurray) June 15, 2017
A1: It allows you listen and respond to what your audience is talking about with a single hashtag. Trends can be found here#TwitterSmarter
— RankWatch (@RankWatch) June 15, 2017
A1
lets you:-define niche
-learn about it
-discover needs/wants
-engage
-collabs
-track competitors
-see trends#TwitterSmarter— Gabriela Cardoza (@CardozaGab) June 15, 2017
A1. Twitter can be useful in identifying trends and interests that a niche market services within the market. #TwitterSmarter pic.twitter.com/EcRFZseBnM
— ✨Eloquent Content✨ (@eloquentcontent) June 15, 2017
A1: With the power of Twitter's Advance Search, you can get creative to find your niche audience! #TwitterSmarter
— ?JMatt (@JMattMke) June 15, 2017
A1: w/features like search, lists, hashtags & more, Twitter is an excellent platform 2 find a niche. #TwitterSmarter pic.twitter.com/j360ud6o2K
— markboothe (@markboothe) June 15, 2017
Q2: How can you use Twitter to share your expertise on a tailored, niched topic? #TwitterSmarter pic.twitter.com/6Xz1BMpHqf
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A2: I like to mix up posts that are informational (like graphics & text) w/ experiential (like videos & podcasts)
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A2: Use Twitter to share your expertise with blog posts on your site and guest posts, podcasts and with Twitter chats. #TwitterSmarter https://t.co/CmbTL35aww
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A2: Twitter chats are great to showcase your expertise to a like-minded niche audience. Just look at the smarties here! #TwitterSmarter https://t.co/CmbTL35aww
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A2. You share articles from thought leaders who work in your business industry and also you create your content too #twittersmarter
— Cheval John (@chevd80) June 15, 2017
a2 In recent #twittersmarter it was suggested to utilize your industry hashtag consistently in your posts. #SEO
— Debi Norton (@BRAVOMedia1) June 15, 2017
A2 Twitter chats! There's a twitter chat for anything and everything! If there isn't then start your own! #TwitterSmarter pic.twitter.com/tnhqjljpDy
— HeyOrca! (@HeyOrca) June 15, 2017
A2: Have relevant content and the links in the right places. #TwitterSmarter
— Pure Plumbing (@pureplumbinglv) June 15, 2017
A2. You can engage with the community by sharing valuable information and collecting insights from your audience. #TwitterSmarter pic.twitter.com/7kqdPJAUoM
— ✨Eloquent Content✨ (@eloquentcontent) June 15, 2017
A2: Relevant hashtags, curated content, specific retweets, valuable information that helps your audience solve problems #twittersmarter
— Sabrina Cadini (@SabrinaCadini) June 15, 2017
A2: Focus on providing valuable content for your audience. Share your blog content and posts from other sources. #TwitterSmarter
— Express Writers (@ExpWriters) June 15, 2017
A2: Use hashtags! Whether it's engaging with people that use currently popular ones or creating your own! #TwitterSmarter
— ?JMatt (@JMattMke) June 15, 2017
A2: Connecting with others and taking part in twitter chats. It's a good place to start and a great place to learn too. #TwitterSmarter
— VanderwagenMarketing (@VanderwagenM) June 15, 2017
A2. Sharing content that adds value to your audience through all forms of communication, including articles, graphics etc. #TwitterSmarter
— Cristina Moniz (@thatlondonmum) June 15, 2017
A2 chats are perfect for this- you've got a focused group there that are interested in a topic where you can share knowledge #TwitterSmarter https://t.co/PjHXCGRIBK
— LUCYrk (@LUCYrk78) June 15, 2017
Q3: What are your top tips for Twitter helping you monetize your focused business? #TwitterSmarter pic.twitter.com/GDbX7FNahx
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A3a: Take time to seek out your ideal clients & take genuine interest in them. Engage & ask Qs to see what THEY want.
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A3b: Initiate and conduct conversations from place of service rather than sales. Pivot when appropriate. #twittersmarter
— Nicole Holland (@niczthename) June 15, 2017
A3: Listen to your audience and know what they want. They will tell you. This will help you monetize. #TwitterSmarter https://t.co/iKyR1ibcW5
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A3 Always use UTM parameters when driving people to website to see which posts are generating the most click throughs #TwitterSmarter
— HMH (@hmhagency) June 15, 2017
A3, all about networking, conversation and finding targeted leads. #TwitterSmarter
— Vincenzo Landino (@vincenzolandino) June 15, 2017
A3 Find where your audience lives and provide meaningful content. Take an altruistic approach. Community > Selling, #TwitterSmarter pic.twitter.com/8FwgeAtTGT
— HeyOrca! (@HeyOrca) June 15, 2017
A3: give, be helpful. The more you do, the better the chance you have to generate leads and customers. #TwitterSmarter
— Social Chefs (@socialchefs) June 15, 2017
A3: Create a call to action by providing users with a link for them to sign up or make a purchase #twittersmarter pic.twitter.com/ANY4Ajb8jH
— SQM Inc (@SQMInc) June 15, 2017
A3 Twitter analytics shows you which tweets get the most response and from whom. That narrows focus for potential clients. #TwitterSmarter
— Jim Katzaman (@JKatzaman) June 15, 2017
A3 We think it is important to prove your value on Twitter, foremost. If your followers see that the next steps are simpler! #TwitterSmarter
— WebKite (@webkite) June 15, 2017
A3: Hope is not a strategy. Need a solid platform w/ conversion funnel to capture email addys, leads, w/ free offers. etc. #Twittersmarter
— Pam Moore (@PamMktgNut) June 15, 2017
A3: If you build platform & funnel you don't have to spend all day on social to monetize. Let your platform work FOR you. #TwitterSmarter
— Pam Moore (@PamMktgNut) June 15, 2017
A3 :
1. Build trust
2. Add value to your community
3. Tweet with purpose
4. Engage more
5. Build Network #TwitterSmarter https://t.co/tSepMnJZEG— Thirukumaran R (@ThiruHR) June 15, 2017
A3. Being social on social! Conversation is key in relationship building and using that to get the monies. Be genuine! #TwitterSmarter pic.twitter.com/wyot8jpP3Z
— Cristina Moniz (@thatlondonmum) June 15, 2017
A3: I always tell ppl if you want to generate leads / sales on Twitter focus as much on platform off of Twitter as you do on #Twittersmarter
— Pam Moore (@PamMktgNut) June 15, 2017
Q4: Why can launching a podcast or a blog help your Twitter presence? #TwitterSmarter pic.twitter.com/IcrqSIn3Tg
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A4: Twitter has helped me find new listeners & engage directly w/ fans of my podcast #BBRShow #twittersmarter
— Nicole Holland (@niczthename) June 15, 2017
A4: For me, launching a podcast gave me much more content to share on Twitter so I was able to get more attention on it. #TwitterSmarter https://t.co/YkZ8YPQHKe
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A4: When you have blog or podcast content, you can share that on Twitter. It provides value + attracts followers. #TwitterSmarter
— Express Writers (@ExpWriters) June 15, 2017
A4 Creating content like a podcast or a blog, helps people get to know you + gives them a reason to add you on #Twitter. #twittersmarter https://t.co/83fzCedtzm
— Erika Heald (@SFerika) June 15, 2017
A4 with podcasts and blog posts, you're likely more invested to develop content more frequently, esp if people are tuning in #TwitterSmarter
— HMH (@hmhagency) June 15, 2017
A4. Twitter has helps me to find half of my guest for my podcast #TwitterSmarter
— Cheval John (@chevd80) June 15, 2017
A4 you can delve deeper into topics on those than 140 characters People consume content differently/these give them options #TwitterSmarter https://t.co/405TDJOijz
— LUCYrk (@LUCYrk78) June 15, 2017
A4: It's an extension of you and your brand. It can allow your audience to find out more about what you share #TwitterSmarter
— VanderwagenMarketing (@VanderwagenM) June 15, 2017
A4: creating ((good ?)) podcasts + blogs help you to provide value to your @Twitter following. #TwitterSmarter
— Brittany Welsh (@BrittnyWelsh) June 15, 2017
a4 Podcasting, Vlogging, Live Steaming ALL help to Humanize a brand, Co. or person. Madalyn YOU ROCK THIS! #twittersmarter
— Debi Norton (@BRAVOMedia1) June 15, 2017
A4 Your own content to bring to the table – shows how you add value #TwitterSmarter https://t.co/KOu753AY17
— Louise Upchurch (@Loulou_Uberkirk) June 15, 2017
A4: it helps by providing new content for your followers! Can be used for starting new conversations on twitter #TwitterSmarter
— Dr. Shruti Kapoor (@kapoors_s) June 15, 2017
Q5: How can hosting a podcast or starting a blog help you build your community on Twitter? #TwitterSmarter pic.twitter.com/nms631XcEf
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A5: When I’m in convos w/ followers & they need support w/ something covered on my podcast I refer them to episode
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A5: For me, my #TwitterSmarter podcast was the starting point to building THIS community here on the chat. I had a plan and I executed it. ? https://t.co/BHlTQaBo0y
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A5. These things can help you to get a clear message out to your audience and to provide more detail about how you can help. #TwitterSmarter pic.twitter.com/35MwJ3G3Zx
— ✨Eloquent Content✨ (@eloquentcontent) June 15, 2017
A5: They're both great ways to humanize your brand and help you connect with your audience. #TwitterSmarter
— Express Writers (@ExpWriters) June 15, 2017
A5: It positions you as an authority in the industry and you can amplify your presence / message with the power of retweets #twittersmarter
— Sabrina Cadini (@SabrinaCadini) June 15, 2017
A5: As your channels grow, so does your community. If you encourage them to interact, you're giving them a common interest. #TwitterSmarter
— ?JMatt (@JMattMke) June 15, 2017
A5: Blogs and podcasts provide a great way to consolidate useful resources in one place for your Twitter community #Twittersmarter
— Hey Dip Your Toes In (@dipyourtoesin) June 15, 2017
A5: By having a podcast or blog, you're allowing people to see what you're all about in much more detail than Twitter could #TwitterSmarter
— MirrorImages (@MirrorImagez_) June 15, 2017
A5. I have never done a podcast. I think it's great to build visibility. #TwitterSmarter
— Janette Speyer (@JanetteSpeyer) June 15, 2017
A5: It shows your expertise in new exciting channels. Also it builds up your credibility! #TwitterSmarter pic.twitter.com/TZ2nztqVUD
— metricsflow (@metrics_flow) June 15, 2017
A5: They intersect! Cross promo valuable content that benefits your target audience. #PersonalBranding #twittersmarter https://t.co/D4LiMSVrSW
— Wendy Terwelp (@wendyterwelp) June 15, 2017
A5: It shows people your serious about what you do. Its a way to provide and connect. #TwitterSmarter
— Justin Bienvenue ? (@JustinBienvenue) June 15, 2017
Q6: What are your top tips for podcast hosts and/or bloggers to successfully promote their business on Twitter? #TwitterSmarter pic.twitter.com/5HIr5BSQGu
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A6a: Find others a few steps ahead speaking to your audience. Follow & engage w/ their followers
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A6b: Let people know you have a business & what you do & that you don’t only put out free content #twittersmarter
— Nicole Holland (@niczthename) June 15, 2017
A6c: Ask lots of questions of your ideal clients to learn the language they speak & problems they need solutions to #twittersmarter
— Nicole Holland (@niczthename) June 15, 2017
A6: I consistently promote my podcast, blog and services on Twitter. I use @tweet_jukebox to schedule my evergreen content. #TwitterSmarter https://t.co/Hi3uoLSRr4
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A6: use the pinned tweet option when you have new content to keep it at the top of your profile. #TwitterSmarter
— Social Chefs (@socialchefs) June 15, 2017
A6: Consistency is key when publishing content! #TwitterSmarter
— Express Writers (@ExpWriters) June 15, 2017
A6. Humanize the experience for your audience as much as possible! It helps develop trust #twittersmarter
— Chris Muccio (@CFOStrategist) June 15, 2017
A6 Tie in blogs and podcasts to Twitter chats. That way one element feeds into another to reinforce your brand. #TwitterSmarter
— Jim Katzaman (@JKatzaman) June 15, 2017
A6: Give people advance notice that your podcast is airing (especially if you do it live)! #TwitterSmarter pic.twitter.com/bAwu8QLn13
— ?JMatt (@JMattMke) June 15, 2017
A6: Share it, consistently. Ask your audience to share the ones they find interesting #TwitterSmarter
— VanderwagenMarketing (@VanderwagenM) June 15, 2017
A6: BE human when scheduling blog posts or podcast updates on Twitter. Don't schedule and leave. Be ready to engage. #Twittersmarter
— Hey Dip Your Toes In (@dipyourtoesin) June 15, 2017
A6.2: Post episodes/new blogs on consistent days/times and try to do it weekly if you can. Train your audience when to come! #TwitterSmarter pic.twitter.com/lr6ohSge6u
— ?JMatt (@JMattMke) June 15, 2017
A6: Consistency, relevancy, genuine engagement – It shows your skills, expertise, professionalism #twittersmarter
— Sabrina Cadini (@SabrinaCadini) June 15, 2017
a6 Tips for Podcast Hosts, Bloggers Discuss A Topic that you KNOW is a pain-point – then offer the solution i.e, promote biz #twittersmarter
— Debi Norton (@BRAVOMedia1) June 15, 2017
A6: Connect with influencers like .@MadalynSklar and sometimes sponsor their work and chat. ??#TwitterSmarter pic.twitter.com/O2VZ5WM9eW
— RankWatch (@RankWatch) June 15, 2017
Q7: How can guesting on a podcast or a blog help you build your Twitter presence? #TwitterSmarter pic.twitter.com/R91OkYjiQd
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A7a: As a guest you get the attention of the host & borrow their credibility which their followers take note of
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A7b: It allows you to share your message & value w/ a new audience you wouldn’t otherwise reach on your own
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A7c: It puts the content creation & positioning on someone else’s to-do list yet you can share & repurpose it in many ways #twittersmarter
— Nicole Holland (@niczthename) June 15, 2017
A7: Guesting on a blog or podcast puts you in front of a new audience. You can show off YOU. #TwitterSmarter https://t.co/wwEiHyQbMj
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A7 Great exposure to those who may not get to social platforms as frequently as listening to a podcast while commuting #twittersmarter
— Jeff Dagley (@jdags) June 15, 2017
A7. Being a guest on a blog or podcast can lift up your credibility due to getting third party endorsement. #twittersmarter
— Cheval John (@chevd80) June 15, 2017
A7: If you're asked to be a guest, the host sees value in your input and likely so will their audience! Say 'yes' and guest! #TwitterSmarter
— ?JMatt (@JMattMke) June 15, 2017
A7: Guest blogging or podcasting certainly helps establish credibility within your subject area / industry #Twittersmarter
— Hey Dip Your Toes In (@dipyourtoesin) June 15, 2017
A7. It shows you know a lot about the particular business industry and that is a win for your business #twittersmarter
— Cheval John (@chevd80) June 15, 2017
A7: It positions you as an authority / expert in the industry, reach a wider targeted audience – Usually my pinned tweets #twittersmarter
— Sabrina Cadini (@SabrinaCadini) June 15, 2017
a7 When your podcasting w/ an engaged audience – it seems natural that people will follow #twittersmarter
— Debi Norton (@BRAVOMedia1) June 15, 2017
A7: Build each other's audiences. Win-win. Adds credibility. Expands reach. Need to ensure right fit 1st. #TwitterSmarter https://t.co/IXQNRRZe2j
— Wendy Terwelp (@wendyterwelp) June 15, 2017
A7: it's another way to reach potential audience. The host is allowing you to sell yourself. Use the opportunity #TwitterSmarter
— VanderwagenMarketing (@VanderwagenM) June 15, 2017
A7: a lot of blogs ask guest contributors for a link to their #Twitter presence. We also include a link in the author bio. #TwitterSmarter
— Social Chefs (@socialchefs) June 15, 2017
A7: You will become known as an expert on the topic and people will follow you to learn and grow w your brand #twittersmarter #leadership pic.twitter.com/uU2y1395Bl
— SQM Inc (@SQMInc) June 15, 2017
Q8: What are your tips for creating a successful podcast or blog that converts subscribers into customers? #TwitterSmarter pic.twitter.com/Jdm3vE0cnD
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A8: Listen to audience. Care about quality. Stick to values & integrity. Don’t give up. Podcasting success is long game.
#twittersmarter— Nicole Holland (@niczthename) June 15, 2017
A8: My tip is to always provide great value. To nurture my relationship with them. And be present. #TwitterSmarter https://t.co/ZCkW5EDtcg
— Madalyn Sklar ? (@MadalynSklar) June 15, 2017
A8. Be consistent in producing quality content and the customers will find you #twittersmarter
— Cheval John (@chevd80) June 15, 2017
A8, CTA'S that actually make sense. If they're following and getting value, they can be sold to, but relevancy matters. #TwitterSmarter
— Vincenzo Landino (@vincenzolandino) June 15, 2017
A8: Provide content that subscribers find valuable! Give something away for free, they appreciate you more and become loyal! #TwitterSmarter
— ?JMatt (@JMattMke) June 15, 2017
A8: Provide such valuable content / information / assistance that they can't say no to CTA, they will want to work with you #twittersmarter
— Sabrina Cadini (@SabrinaCadini) June 15, 2017
A8: Ask them what they would like to read, and hear, about #TwitterSmarter
— VanderwagenMarketing (@VanderwagenM) June 15, 2017
A8: be sure you have a place for subscribers to be able to contact you. #TwitterSmarter
— Social Chefs (@socialchefs) June 15, 2017
A8: Content with purpose connects the right community. #TwitterSmarter
— Thirukumaran R (@ThiruHR) June 15, 2017
a8 Be CREATIVE – and provide a clear CALL TO ACTION so people do not even have to think – just click. #twittersmarter
— Debi Norton (@BRAVOMedia1) June 15, 2017
A8. Create good quality content, but above all just be yourself! #TwitterSmarter pic.twitter.com/01fqWGze64
— Cristina Moniz (@thatlondonmum) June 15, 2017
A8 Content that matter for you audience, well packaged and delivered that will influence their decisions:"Know their needs" #twittersmarter
— Sally Spirit (@Sallyspirit) June 15, 2017
A8: Invite industry experts for guest posts on your blog & focus on providing quality content. Keep easy conversion process#TwitterSmarter
— RankWatch (@RankWatch) June 15, 2017
A8: Personally I couldn't say lol. As an observer id say be yourself & post quality content to your audience #TwitterSmarter
— Justin Bienvenue ? (@JustinBienvenue) June 15, 2017
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.