How to Turn Tweets Into Visual Content That “Wins The Feed” with Craig Carpenter
#TwitterSmarter Chat Recap: 11-9-17
Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Did you miss this week's #TwitterSmarter "after" chat livestream with @CraigCarpenter? You can watch the replay here: https://t.co/Qdw2vdEerI pic.twitter.com/oyVb6pXe8W
— Madalyn Sklar (@MadalynSklar) November 12, 2017
Please welcome our guest @CraigCarpenter of @relaythat. Topic: How to Turn Tweets Into Visual Content That “Wins The Feed.” #TwitterSmarter pic.twitter.com/54lzZSCCE5
— Madalyn Sklar (@MadalynSklar) November 9, 2017
Ask @hootsuite:
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: What are some simple tips for advertising on Twitter? #TwitterSmarter pic.twitter.com/cn7dNyMWK3
— Madalyn Sklar (@MadalynSklar) November 9, 2017
1|5 Some quick tips for you all: Refresh your creative often. Entice your audience with new images and copy! #TwitterSmarter pic.twitter.com/4q89EauscX
— Hootsuite (@hootsuite) 9 November 2017
2|5 Give Twitter different options of an ad to optimize for. In your ad set have some options to find which works best #TwitterSmarter pic.twitter.com/SVPQqIwawV
— Hootsuite (@hootsuite) 9 November 2017
3|5 Boost organic content that is already performing well and watch it drive even more success. #TwitterSmarter pic.twitter.com/nDWBiaJ7KT
— Hootsuite (@hootsuite) 9 November 2017
4|5 Lastly, check how your ads are doing regularly! Don’t let it go for over a month. Check in and pivot as you go #TwitterSmarter pic.twitter.com/YY1uB4aHwt
— Hootsuite (@hootsuite) 9 November 2017
5|5 If you’re interested in learning more about Twitter Ads we have a guide here https://t.co/GZoCnYtnIW #TwitterSmarter
— Hootsuite (@hootsuite) November 9, 2017
#TwitterSmarter Chat
Q1: How can you stand out and spark relationships on Twitter? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/7k8syOJ7wu
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928688758144282625
https://twitter.com/CraigCarpenter/status/928688913153130497
https://twitter.com/CraigCarpenter/status/928689100768645123
A1: Add faces to humanize posts. Capture photos with friends, influencers, and peers for later. I create huge albums on Facebook and curate #TwitterLists of those I want to build relationships with. #TwitterSmarter pic.twitter.com/JaoJQPO1RM
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928689389194051584
A1: Go beyond the tweet. Real relationships are built with real conversations and you’ll be surprised what you can communicate in 234,987 characters! #TwitterSmarter pic.twitter.com/rgwxVjUvqC
— Craig Carpenter (@CraigCarpenter) November 9, 2017
A1: Engage. Engage. Engage! That is how you stand out. Get on Twitter chats. Make connections. Turn them into relationships. #TwitterSmarter https://t.co/HVkJNOTt4t
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A1. Participating in Twitter chats can help you connect with others in your industry and build relationships on the platform. #TwitterSmarter
— SourceMedia (@SourceMediaCo) November 9, 2017
A1: Lead by example, make connections, and become a resource for people.
If you’re willing to invest time into helping others, the relationships will pay off. Always pay it forward. #TwitterSmarter https://t.co/2gYvjylxYA
— Karen Freberg, Ph.D. (@kfreberg) November 9, 2017
A1: Being true to yourself is HUGE. Be genuine and let your personality come out in your tweets. People are always more attracted to authentic accounts. #TwitterSmarter pic.twitter.com/5TdBfhKrNc
— Logan Robins (@LoganAtWork) November 9, 2017
A1 I pin an introduction ? video to the top of my profile inviting new followers to my weekly Twitter chat called #Ambitionista (every Mon night) #TwitterSmarter
— Mira Joleigh (@MiraJoleigh) November 9, 2017
A1: Ask questions, answer questions…& be present to have a discussion. So many people ask questions then disappear! #TwitterSmarter
— Meghan Monaghan ? (@MeghanMonaghan1) November 9, 2017
A1: Use your unique voice to showcase your expertise – this will spark relationships 💥& help you build them. #TwitterSmarter https://t.co/jFUMOsgAS6
— Katelyn Brower (@KatelynBrower_) November 9, 2017
A1 It's important to engage in conversations that cover your passions but not to be invasive. Engage, not enrage #twittersmarter
— Shereese Maynard, MS; MBA 😷 She/Her (@ShereeseMayMba) November 9, 2017
A1: Be welcoming and never feel like you’re too above/below anyone to reach out! #TwitterSmarter pic.twitter.com/Y77o3a8Rij
— Yelling Mule (@YellingMule) November 9, 2017
A1 I opt for the listen first and engage after so you can help. Liking/RT'g is a nice touch, too! #TwitterSmarter https://t.co/oDLIOpyc8u
— Sue Duris (@SueDuris) November 9, 2017
A1. Twitter is for conversations, so engaging a person as if they were right next to you is never a bad way to spark a relationship. #TwitterSmarter Pro tip: GIFs help. pic.twitter.com/UhaNZW2jJe
— ARPR (@AR__PR) November 9, 2017
A1. #TwitterSmarter
Just be authentic, engage, offer value, participate in chats, conversations, Lives, communities, etc https://t.co/Yum8gLInPn
— Natasha G. (@nplusg) November 9, 2017
A1 Definitely joining Twitter chats last year has made me enjoy using it more. And also connected with amazing people. Besides that using hashtags, having a unique voice. be yourself and have fun. #TwitterSmarter pic.twitter.com/9fvW2CDeJ5
— Tony Stephan ?????☕️?????⚾️??? (@SirKingofGifs) November 9, 2017
A1 Stand out and spark relationships on Twitter by engaging. There's nothing fancy about real conversations among people being their natural selves. #TwitterSmarter
— Jim Katzaman – Get Debt-Free One Family at a Time (@JKatzaman) November 9, 2017
A1: It’s all about creativity and knowing your audience. When you pair these two pieces together, you start to stand out! #TwitterSmarter
— Flying Cork (@flyingcorkpgh) November 9, 2017
Q2: What are ways visual content can help you grab attention? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/YtYx1mS9fy
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928690129153208321
https://twitter.com/CraigCarpenter/status/928690224921763840
A2: Images that tell a story usually get the most reach and engagement. Create photo collages to say even more. (I did THIS yesterday morning for fun!) #TwitterSmarter pic.twitter.com/gJ2YAHfVu6
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928690493466300416
A2: People love to get involved and share their opinion. Ask questions or compare images adding a relevant hashtag. Don’t be afraid to share content that invites strong opinions. #TwitterSmarter #280characters pic.twitter.com/GfiAf7STWe
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928690748274495488
A2: Visuals get your attention. Experiment. See what works. I love sharing GIFs. They spark emotion. They make you smile. #TwitterSmarter https://t.co/J3vqTPcHVx
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A2: Including an image with your tweet can help your content stand out in a busy feed. It can capture attention and get people to stop scrolling. #TwitterSmarter
— Express Writers | Your Content Writing Partner (@ExpWriters) November 9, 2017
A2: #Content on #SocialMedia, especially #Twitter, must be "thumb-stopping." Use visuals that will make me stop scrolling! #TwitterSmarter https://t.co/0xqfUebHtf
— Katelyn Brower (@KatelynBrower_) November 9, 2017
A2: With apps like @OverAppOfficial you can make relevant text/quotes digestible and BOLD! #TwitterSmarter
— Yelling Mule (@YellingMule) November 9, 2017
A2 Use media that grabs attention – bright photos, gifs, videos so your tweets stand out among the constant stream of “noise” #TwitterSmarter
— Mira Joleigh (@MiraJoleigh) November 9, 2017
A2. Gifs, gifs, gifs!
As well as image-led polls (or a love-like-wow mechanic) and snappy videos. #TwitterSmarter pic.twitter.com/oO0Nw7LQJ9— Lisa ??? Social Media Manager (@lisaboylesmedia) November 9, 2017
A2. Stand out in a cluttered feed. Used to make slick infographics but hand drawn better 4 engaging #TwitterSmarter pic.twitter.com/jfAqve03fR
— Su Doyle (@sudoyle) November 9, 2017
A2: Quality and relativity to the topic! Visuals can help bring the audience towards the content (i.e., gifs, videos, pictures) #TwitterSmarter
— Tamara (@itstamaragt) November 9, 2017
A2 Visual content provides back stories, tells who/where you are; gets the reader involved w/ your journey. It's smart content #TwitterSmarter pic.twitter.com/xhIBUKPGd8
— Shereese Maynard, MS; MBA 😷 She/Her (@ShereeseMayMba) November 9, 2017
A2: Use relevant graphics, videos, GIFs for your brand, not just to grab attention – They won't attract followers you want #twittersmarter
— Sabrina Cadini (@SabrinaCadini) November 9, 2017
A2 Keep the end goal always in mind. What are you trying to communicate with your visual content? Spark conversation? Have fun? Convey a messages? #TwitterSmarter https://t.co/yqIBsiLPT7
— Zala Bricelj – 🇸🇮👩💻🐕📚 #EduTech is my jam (@ZalkaB) November 9, 2017
A2. I’d make sure to use tools that are available for you. @AdobeSpark (their team is fantastic!) has been amazing to work w/ for my students and their #SM projects. #TwitterSmarter https://t.co/vb9vIMFniL
— Karen Freberg, Ph.D. (@kfreberg) November 9, 2017
A2: Good visual content can accentuate your copy (or vice versa). Just don’t include an image because you read some best practice that images are important – bad / generic images are bad / generic. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) November 9, 2017
A2 Visuals can make people to stop and enjoy it. That’s if it’s enticing. Sort of like gifs. But personally with me I love infographics because they’re a learning experience. #TwitterSmarter pic.twitter.com/UyhDRygMd6
— Tony Stephan ?????☕️?????⚾️??? (@SirKingofGifs) November 9, 2017
A2.
How#visuals
can grab attention 👀:👉🏽 Strengthen brand voice
👉🏽 Support brand story
👉🏽 Increase brand recognition
👉🏽 Storytelling
👉🏽 Convey values
👉🏽 Humanize brand
👉🏽 Differentiate content
👉🏽 Enhance content message
👉🏽Invite engagement#TwitterSmarter pic.twitter.com/mYJaRur1Hz— Gabriela Cardoza (@CardozaGab) November 9, 2017
A2: Everyone notices visual aids. It breaks up the monotony of all those word-only tweets. #TwitterSmarter pic.twitter.com/eoIphlI3Tb
— Tina Bassett (@LIChevyMetsGrrl) November 9, 2017
Q3: How can visual lead magnets help promote your blog posts? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/DqaBpFzCWx
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928691594013888512
https://twitter.com/CraigCarpenter/status/928691704215064576
https://twitter.com/CraigCarpenter/status/928691878933024769
https://twitter.com/CraigCarpenter/status/928692068544860161
https://twitter.com/CraigCarpenter/status/928692132117995521
A3: Lead magnets are a great way to get people interested in signing up for your offering. You need a visual to attract them in. Here's my current lead magnet: https://t.co/qzZ8gIoiLf #TwitterSmarter https://t.co/JjdUYSF7oQ
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A3: Awesome visuals + CLEAR call-to-actions = lead magnets #TwitterSmarter https://t.co/GkUMoizUA9
— Katelyn Brower (@KatelynBrower_) November 9, 2017
A3
With pics, emojis, GIFs you can turn "Cold posts" into a warm and humanized Social Post. Bringing some emotions .#TwitterSmarter https://t.co/kZnY51p0Y9
— Alberto Gómez (@alberMoire) November 9, 2017
A3) Use a pinned tweet to highlight your lead magnet! #TwitterSmarter
— James Mann ♉️ (@jamesmann23) November 9, 2017
A3. If the visual matches your personal brand. Don’t try to be like someone else. See what color scheme works for you + brand it strategically.
People will try to steal ideas + perhaps even visuals, but they can’t steal your brain 🧠 or voice in the community. #TwitterSmarter https://t.co/c81wWIHkSc
— Karen Freberg, Ph.D. (@kfreberg) November 9, 2017
A3: So it basically works like this. The Visual content shouts out and says ‘Hey there. You see this link, it’s about this topic. Now that I have your attention, make sure you open it’. #TwitterSmarter
— Sanchit Raina (@sanchit_raina) November 9, 2017
a3 Images that support the overall content or emotion definitely help. #TwitterSmarter pic.twitter.com/NVG5gGb1Mk
— Debi Norton (@BRAVOMedia1) November 9, 2017
A3: New visuals can revitalize older blog posts, spark new curiosity and bring new leads to your content! #TwitterSmarter
— JMatt (@JMattMke) November 9, 2017
A3: It will get them noticed faster. Also, if you utilize either the same stock image or a certain font, people will start to recognize it as yours. #TwitterSmarter pic.twitter.com/kD4QjpPBvc
— Tina W (@ThatGrrlTina) November 9, 2017
Q4: What are quote cards and how do you use them effectively on Twitter? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/lfXbRe0BCh
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928692624705376258
https://twitter.com/CraigCarpenter/status/928692758772142083
A4: Create your own of put a twist on the usage. Here’s an example I made that visually motivates and inspires each hour of the day. https://t.co/KMgfzFWj6M #TwitterSmarter pic.twitter.com/rlTKfN5l47
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928693058257944577
https://twitter.com/CraigCarpenter/status/928693110409977856
https://twitter.com/CraigCarpenter/status/928693270317805569
A4: My quote cards are JPG images that have a motivation quote on it. I love tweeting those. #TwitterSmarter https://t.co/yLc2YWlG4S
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A4: Here is one of my quote cards I like to share on Twitter. #TwitterSmarter pic.twitter.com/FZur3byOjb
— Madalyn Sklar ? I Help Businesses Grow ? (@MadalynSklar) 9 November 2017
A4 I make my own quote cards, and avoid canned content. My followers keep their expectations low. Very charitable group. #twittersmarter
— Peter Lopez (@YoPedro) November 9, 2017
A4: I’ve had my students use these for when they live tweet my guest Speakers for class. They tag their username and this provides social proof + data (for the guest speaker on reach / network), and a jumping off point for relationship building. #TwitterSmarter https://t.co/5sqpRTPIjg
— Karen Freberg, Ph.D. (@kfreberg) November 9, 2017
A4: Quote cards are surely an amazing way to invoke emotion in people. I just think that you can rarely get it wrong. #TwitterSmarter
— Sanchit Raina (@sanchit_raina) November 9, 2017
A4: Gives the user a sneak peak into what your content contains. If made properly they are great for improving traffic to items such as blogs and various web pages. #TwitterSmarter pic.twitter.com/3vBLTvOAUl
— Logan Robins (@LoganAtWork) November 9, 2017
Jumping in here! A4: When you want to inspire your audience with a powerful statement, tips, or advice quote cards are most effective when paired with the right hashtags. #TwitterSmarter https://t.co/2k1iJePGYo
— Ms. Leslie White (@mslesliewhite) November 9, 2017
A4. #twittersmarter
Images containing quote that reiterates a motivation, idea etc or also a brand message.
I use my personal images (I dabble a bit in photography) and add a quote to accompany it. https://t.co/Ba7JKQtfBA
— Natasha G. (@nplusg) November 9, 2017
A4.2 I use them to amplify the names of my blogs. At work, I use them for testimonial quotes from our customers. #TwitterSmarter pic.twitter.com/sdJpqYVZTL
— Lisa ??? Social Media Manager (@lisaboylesmedia) November 9, 2017
A4.
Quote cards
serve
to enhance message. 💪🏽Tips:
👉🏽 align w/ brand voice
👉🏽 align w/ brand message
👉🏽 align w/ brand purpose
👉🏽 support objectives
👉🏽 align w/ brand visuals
👉🏽 clear + relevant…
👉🏽 ADD VALUE
to your efforts + content.#TwitterSmarter pic.twitter.com/V0VUUqmzLO— Gabriela Cardoza (@CardozaGab) November 9, 2017
A4: Me too, @MadalynSklar. I love tweeting quotes I create in @Canva (love you Canva), and I love reading other people's quotes on Twitter. They're inspiring. Make me pause and refocus. #TwitterSmarter https://t.co/usvudWVeNG
— Darcy De Leon, content manager (@darcydeleon) November 9, 2017
A4: Quote cards are shareable content. When a message resonates with a person, they’re more apt to share it with their followers. That’s why it’s important to make sure that your content is subtly branded. #TwitterSmarter
— Flying Cork (@flyingcorkpgh) November 9, 2017
A4: Quote Cards are the reason I'm addicted to @canva – they are perfect for quote cards! On your phone, ImageQuote is super easy to use. Use the daily hashtag as inspiration for what quotes you post. #TwitterSmarter
Here is one I made a while ago using ImageQuote: pic.twitter.com/fevgeJxTbQ
— Tina W (@ThatGrrlTina) November 9, 2017
Q5: How can visual content help you connect with relevant influencers? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/RHPWNs730f
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928694220738658305
https://twitter.com/CraigCarpenter/status/928694310169694208
A5: Don’t limit your visual highlights JUST to celebrities. Highlight peers, customers, and those that inspire you in your niche. If you don’t think they’ll mind, grab their profile picture and tag their image or handle like I did for @aiaddysonzhang. #TwitterSmarter pic.twitter.com/BM6zNRiA0O
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928694741629394945
A5: Visuals are attention grabbing. The next time you quote an influencer, add an image with it. It will wow them! #TwitterSmarter https://t.co/wzGkBNmVtT
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A5: If your using visuals from your local city, influencers in your area will notice your content right away! #TwitterSmarter
— JMatt (@JMattMke) November 9, 2017
A5: Anything from the colors you use, the text, and if you’re using video, the style and music, can attract the type of influencer you’re looking for because YOU’RE the type of person you’re looking for. #TwitterSmarter pic.twitter.com/tlowMUkgWS
— Yelling Mule (@YellingMule) November 9, 2017
A5. If your content is relevant, interesting and adding value to a potential influencer, you are helping to make them warm to you before you ask for their support.
It always helps if they know and enjoy your content, it makes it easier to engage them. #TwitterSmarter pic.twitter.com/1FSubixOR3
— Lisa ??? Social Media Manager (@lisaboylesmedia) November 9, 2017
A5: Follow your key influencers and share, like, and comment on their visual content–by getting their attention you have the opportunity to build a reciprocal relationship. #TwitterSmarter https://t.co/kMlRpCmB6S
— Ms. Leslie White (@mslesliewhite) November 9, 2017
A5. #twittersmarter
A visual that displays elements the Influencer identifies with such as topic (tagging influencer), featured people (including the influencer), events, stats etc. They will probably be receptive and connect. https://t.co/0ptCMAEp0a
— Natasha G. (@nplusg) November 9, 2017
A5.
Visual content
that is…👉🏽 Consistent
👉🏽 Thoughtful
👉🏽 Valuable
👉🏽 Relevant
👉🏽 EngagingCreates
& invites…👉🏽 thought leadership
👉🏽 brand recognition
👉🏽 community
👉🏽 reflection
👉🏽conversation…#TwitterSmarter pic.twitter.com/20PjaDi8Xw
— Gabriela Cardoza (@CardozaGab) November 9, 2017
A5. Create quote images from their talks, books, or other content => can grab their attention and is more likely to be shared. #TwitterSmarter https://t.co/Wag8fmx3rE
— Dr. Ai 🎓#ClassroomWithoutWalls (@aiaddysonzhang) November 9, 2017
A5: I use my Affirmation Cards and themes for each week with photos from my book and I often worry about using the actual photos from that – I can make cards and memes using apps like @relaythat to give them a fresh look. #TwitterSmarter https://t.co/th2J9NpG55
— Melissa Reyes (@MizMeliz) November 9, 2017
A5: Now more than ever the market is shifting to visual content as a means to spread a message. When an influencer sees professional/emotion-stirring content, they’ll be more apt to join you. #TwitterSmarter
— Flying Cork (@flyingcorkpgh) November 9, 2017
A5: They will notice your visuals. If they are secure enough in themselves, they will open dialogue or even share your post. #TwitterSmarter pic.twitter.com/Udd6EBzJWz
— Tina W (@ThatGrrlTina) November 9, 2017
Q6: How do you make your visual content stand out when live tweeting at an event or a Twitter chat? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/ol0uqGt8TD
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928695257356742657
A6: Experiment with colors on opposite sides of the color wheel of the platform you’re posting on. Warm colors stand out on predominantly blue sites like @Facebook and @Twitter. Cool colors contrast well with warm #brands like @Pinterest and @YouTube. #TwitterSmarter pic.twitter.com/F1tFPTkkLn
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928695571128487936
https://twitter.com/CraigCarpenter/status/928695813869572096
A6: For the #TwitterSmarter chat, I use these awesome images for the questions. 👇👇👇 https://t.co/y3y0Clk0Db
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A6. Half of the time, I use some video for important quotes to share on twitter. #twittersmarter
— Cheval John, Founder and CEO of Vallano Media, LLC (@chevd80) November 9, 2017
A6: Use video at events and GIFs during Twitter Chats. #TwitterSmarter https://t.co/0zoxGFSCro
— Katelyn Brower (@KatelynBrower_) November 9, 2017
A6: Use branded images that contain your brand colors and logo. This is easily identifiable by your audience as being from you. #TwitterSmarter
— Express Writers | Your Content Writing Partner (@ExpWriters) November 9, 2017
A6 For the love of all that's holy, please don't just tweet about the event. Use photos, video, livevideo, create cards, notes, make short stories. There's SO many apps out there to help your stories come alive. #TwitterSmarter https://t.co/FIasDThCHr
— Zala Bricelj – 🇸🇮👩💻🐕📚 #EduTech is my jam (@ZalkaB) November 9, 2017
A6: When I'm tweeting from events, I like to take (and post) pictures of myself and the people I'm with! #TwitterSmarter
— JMatt (@JMattMke) November 9, 2017
A6. @CardozaGab does it well in how she styles and spaces her tweets.
Otherwise, appropriate use of gifs, memes, emojis to amplify your tweet always works a treat. Think outside the box with your photos. #TwitterSmarter pic.twitter.com/hBFZs3BOlB
— Lisa ??? Social Media Manager (@lisaboylesmedia) November 9, 2017
A6 Photos and short video of event content (esp. shots of slides at conferences) get me every time. I was just watching the #EuroPCom this morning that way. #TwitterSmarter
— David Neal (@WalrusWinks) November 9, 2017
A6.
TAILOR
your content.Think
of the:👉🏽 event
👉🏽 audience
👉🏽 message
👉🏽 platform
👉🏽 goal#TwitterSmarter pic.twitter.com/mflyLITv1b— Gabriela Cardoza (@CardozaGab) November 9, 2017
A6: When live tweeting, sharing clear shots of the event, mentioning speakers, and using the appropriate hashtags usually gets my tweets noticed. #TwitterSmarter https://t.co/tagAn6ANZS
— Ms. Leslie White (@mslesliewhite) November 9, 2017
A6: Use GIFs (@NickAtHootsuite is the master at this!), create short recaps (video recaps with Apple Clip or @AdobeSpark video) and even create a Twitter moment!) #TwitterSmarter
For my #SM classes we have guest speaker recaps w/ Moments: https://t.co/r88M0opY8G https://t.co/TRkXH9fSQq
— Karen Freberg, Ph.D. (@kfreberg) November 9, 2017
A6 With twitter chats and events, you're branding so it's important to be consistent so people understand and can remember your message. It takes about 12 views of something for people to remember and act on it. #TwitterSmarter https://t.co/mZ1j8dRVzG
— Sue Duris (@SueDuris) November 9, 2017
A6: Live tweeting an event is all about speed. If you hear a great quote – get it up RIGHT AWAY and add a relevant gif. The quicker you are the higher likelihood of your post being retweeted. #TwitterSmarter pic.twitter.com/9EvZu49xAa
— Logan Robins (@LoganAtWork) November 9, 2017
A6: Giphy lets you create short gifs, use that to create some witty content from the scene at the event, that will be super relatable to the people interested in that event. #TwitterSmarter pic.twitter.com/tbFtyqWTSV
— Sanchit Raina (@sanchit_raina) November 9, 2017
A6: Make sure you use the relevant hashtag! Take a quick look at the feed to verify your content will stand out. Some people forget visuals while live Tweeting. That alone may help you stand out. #TwitterSmarter
— Tina W (@ThatGrrlTina) November 9, 2017
Q7: What tools can you use to keep your visual content fresh, diverse and relevant? #TwitterSmarter Guest: @CraigCarpenter pic.twitter.com/PMJ3gfu0bk
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928696591032217600
https://twitter.com/CraigCarpenter/status/928696700050530309
A7: I’ve been working hard on @relaythat. You can drag and drop #brand assets just once and it auto resizes and remixes designs for all platforms. It’s perfect for #nondesigners #digitalmarketers & #startups that want to save time. #TwitterSmarter pic.twitter.com/KVdWAtyBRs
— Craig Carpenter (@CraigCarpenter) November 9, 2017
https://twitter.com/CraigCarpenter/status/928697310166560769
https://twitter.com/CraigCarpenter/status/928697449044168705
A7: Make something original. You don’t have to be tech-savvy to make a great #socialmedia post! #TwitterSmarter pic.twitter.com/wNTkjIU2E2
— Craig Carpenter (@CraigCarpenter) November 9, 2017
A7: I recommend @CraigCarpenter's tool, @relaythat. It's amazing! Also @canva and @AdobeSpark. #TwitterSmarter https://t.co/Xrztk2GTYm
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A7: @canva is a great tool and helps anyone create amazing graphics. #TwitterSmarter
— Express Writers | Your Content Writing Partner (@ExpWriters) November 9, 2017
https://twitter.com/NwokeMustapha/status/928696758535970816
A7 love me some @canva and @GIPHY there’s also the Enhance app if you need stock images. #TwitterSmarter pic.twitter.com/QTQbIbfMjy
— Tony Stephan ?????☕️?????⚾️??? (@SirKingofGifs) November 9, 2017
A7. #twittersmarter
Image Editing apps @canva @adobepark
My camera 😁 https://t.co/HX6K5TSwuQ
— Natasha G. (@nplusg) November 9, 2017
A7 For general / desktop I use Canva, Adobe CC.
For mobile I love PicsArt
Have been my go-to-tools for a while now.#TwitterSmarter https://t.co/aK2UaBomKi— Zala Bricelj – 🇸🇮👩💻🐕📚 #EduTech is my jam (@ZalkaB) November 9, 2017
A7 camera, @Adobe Photoshop & Premiere Pro are my go to tools #TwitterSmarter
— David Neal (@WalrusWinks) November 9, 2017
A7: I've used a lot of apps and for livestream and video content I love @relaythat because of the auto resizing and thought that goes into the use for each item. #TwitterSmarter https://t.co/301cGux0pn
— Melissa Reyes (@MizMeliz) November 9, 2017
A7: I primarily use @GIPHY and @PabloByBuffer but @Statusbrew also released their media library that has some pretty interesting stuff. #TwitterSmarter
— Sanchit Raina (@sanchit_raina) November 9, 2017
Q8: What are your top 3 tips for creating visual content that will help you stand out in your Twitter feed? #TwitterSmarter @CraigCarpenter pic.twitter.com/8y2TIqbPub
— Madalyn Sklar (@MadalynSklar) November 9, 2017
https://twitter.com/CraigCarpenter/status/928698231302905856
https://twitter.com/CraigCarpenter/status/928698353914925056
https://twitter.com/CraigCarpenter/status/928698488610836480
https://twitter.com/CraigCarpenter/status/928698542553817088
A8: Experiment to see what works. Have a branded identity. Be consistent. #TwitterSmarter https://t.co/R8orEpJWIm
— Madalyn Sklar (@MadalynSklar) November 9, 2017
A8. Listen to your audience
Be relevant. Be authentic #twittersmarter— Cheval John, Founder and CEO of Vallano Media, LLC (@chevd80) November 9, 2017
A8 Consistency, your own logo, your own voice. Keep your brand front and center always so Tweeps recognize you instantantly. #twittersmarter
— YoPedro (@YoPedro) November 9, 2017
A8: Use original photos in visual content whenever you can. Size your images appropriately for the platform. #twittersmarter
— Laura Denny (@ldcreativemedia) November 9, 2017
A8
Creative
Original
Eye-catching title/words#TwitterSmarter https://t.co/JAIX60jE2k— Dr. Ai 🎓#ClassroomWithoutWalls (@aiaddysonzhang) November 9, 2017
A8
+ Color Palette
+ Font pairs
+ Language acording to your audience.#TwitterSmarter https://t.co/nmXgsrhHAF— Alberto Gómez (@alberMoire) November 9, 2017
A8.
➡️ Optimise size for Twitter feeds
➡️ Ensuring visual is a good quality. It doesn’t need to be HD, just not blurry with terrible lighting…
➡️ Content should always inform, entertain, or inspire your audience.#TwitterSmarter
— Lisa ??? Social Media Manager (@lisaboylesmedia) November 9, 2017
@MadalynSklar A8.
#1 Stay true to your brand.
#2 Tell your own story.
#3 Don't rush.#TwitterSmarter— LaDonna Farrow (@ladonnadfarrow) November 9, 2017
A8: Clear branding, good design, and emotions #twittersmarter
— Sabrina Cadini (@SabrinaCadini) November 9, 2017
A8: Use basic design skills and make sure it's easy to read. Real photos are always good. Don't overwhelmed your audience with colors/fonts/info #twittersmarter pic.twitter.com/X3vYxhcfzY
— Gabriella Amanda C (@gabriella_a_c) November 9, 2017
https://twitter.com/NwokeMustapha/status/928698796762165248
A8 Create with purpose, be on brand (personal and corporate), and continue to test to see what works best with your community #twittersmarter
— Sue Duris (@SueDuris) November 9, 2017
A8. #twittersmarter
Be Authentic
Be consistent / Engage
Monitor / Measure https://t.co/aijf7bkb8v— Natasha G. (@nplusg) November 9, 2017
A8 Unfortunately @twitter is really bad at video fidelity (they down-res and blur everything) so stills & especially gifs are better. They are particularly bad at #verticalvideo #TwitterSmarter
— David Neal (@WalrusWinks) November 9, 2017
A8: Be creative. Don't rip off someone's custom work.
If you're stuck, use a template
Make sure your visual is relevant to your content. #TwitterSmarter pic.twitter.com/dfB9puRdrR— Tina W (@ThatGrrlTina) November 9, 2017
A8: Consistency. Keep the same logo and voice across all social media sites. Keep your brand at the front and centre always so people recognise you instantantly. #TwitterSmarter
— MirrorImages (@MirrorImagez_) November 9, 2017
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.
